How a hosting provider can affect your SEO efforts

How a hosting provider can affect your SEO efforts

Maybe you didn’t know that your hosting provider can affect your SEO efforts. When you perform a web search on Google, the list comes up and you make a selection from the first five or ten business listings. Three things happen that you may not notice.

  • The selected website loads quickly.
  • Manoeuvrability within the website is immediately responsive and stable.
  • When you leave the website, no viruses are left behind and none of your personal information has been compromised.

Whatever else those first five or ten websites have going for them in the way of search engine optimisation, if they don’t load fast, remain stable and virus free, Google will penalise them.

Choose a hosting provider with the ability to affect your SEO efforts positively.

Those three requirements; speed, stability and security are determined by your server. Your website hosting provider may recommend to you a shared server or even a grid of many servers combined. These choices will cost you less money. However, in South Africa, when traffic on your server is busy because it’s shared by so many, your site may load slowly, freeze up or crash. If a virus infects one it could infect all on the same server. A reputable web hosting provider will tell you it’s because of shared servers and will offer you a designated server.

Your SEO efforts are affected by the location of your hosting provider

Before you choose a Web Host make sure they provide a designated server option so the speed and memory is all yours. Your site is virus protected but the web host may also offer extensive security from virus, phishing, identity theft and more. There is one other way your web host can impact your SEO efforts and that is their location in the world. Google tries to keep your search results local, so it would be best to opt for a hosting provider with local servers. For a hosting provider that will affect your SEO efforts in the best way possible, contact Studio Licious Group today.

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